We had the pleasure of working with Chris McSwain of Bay Street Realty as our listing agent for the sale of our home on Fripp Island, South Carolina—and we couldn’t be more pleased with the experience and results.
From the very beginning, Chris demonstrated a deep understanding of the local market. He came to us thoroughly prepared, having done extensive research on comparable properties, current trends, and recent sales. This allowed us to confidently price our home within a realistic and competitive range, which proved to be key in attracting serious buyers quickly.
Chris developed a comprehensive and modern marketing strategy that went far beyond traditional listings. In addition to placing our property on the MLS, he leveraged social media platforms such as YouTube, Facebook, Instagram, and even the Wall Street Journal to maximize exposure. The marketing materials were truly top-tier, incorporating professional drone footage and a cutting-edge 3D virtual tour that showcased the home’s features beautifully.
His negotiation skills were equally impressive. Thanks to his strategic approach, we received dual offers just days after going live on the market. Chris handled the negotiations prudently and professionally, guiding us through the process and ultimately securing an excellent outcome.
Perhaps most valuable was Chris’s guidance during the pre-closing process. His proactive management and clear communication helped ensure that everything progressed smoothly and efficiently.
We are truly grateful for Chris’s hard work, expertise, and dedication. He brought professionalism, energy, and modern marketing savvy to every step of the process.